Gong

Gong records sales calls and video meetings, transcribes them and links each conversation to the right account and deal in the CRM. It also reads email activity, so a manager can see the full history of a deal without asking the rep for an update.

Managers use it to coach: they can search calls for moments such as pricing questions or competitor mentions, leave comments at a point in a recording and build libraries of good calls for new hires. Deal boards show where each opportunity stands and flag ones with little recent contact. Forecasting and engagement features have been added on top.

Its AI features summarize calls, draft follow-up emails and answer plain-language questions about a deal or account. Recording calls has legal rules that vary by state and country, so check how consent notices are handled for your regions and how long recordings are kept.